bethoughtful

For realtors & loan officers

Closing day is the start, not the end.

A handwritten thank-you after closing, a card on every home anniversary and birthday, and holiday cards your clients keep. Upload your client list once; every card is written for that client.

Start sendingSee prices

$7.45 a card, stamp included$6.95 each for 25+ in one checkout.

Their street, in your words

{property_address} fills in the home you helped them buy (a Property address column, or their street), and {home_years} counts the years from the closing date column.

Happy {home_years} at {property_address}, {first_name}!

Happy 3 years at 14 Elm Street, Maria!

Then the writer turns it into a card of its own for each client.

01

A closing thank-you, the week they get the keys

Send a personal thank-you to every buyer and seller after closing. Add {property_address} and each card names their new street.

Use the client thank-you template →
Example · Client thank-you
“Thank you for trusting me with your move to Elm Street, Maria. Watching you get the keys was the best part of my week.”

02

Home-purchase anniversaries, every year

Include a closing date column in your list and we send a card on each client’s home anniversary, every year, with how long they’ve been there. You get a preview email before each one is charged.

Use the home-purchase anniversary template →
Example · Home-purchase anniversary
“Three years on Maple Court already, Sam! I hope the porch swing is still getting plenty of use.”

03

Client birthdays

Add a birthday column and every client gets a real card on their birthday, every year, written fresh each time.

Use the client birthday template →
Example · Client birthday
“Happy birthday, Priya! I hope today is full of good food and the people you love.”

04

Thanksgiving and holiday client cards

Thank your whole client list at Thanksgiving, or send personal holiday cards in December instead of a printed card with a stamped signature.

Or the holiday client card for December.

Use the thanksgiving client gratitude template →
Example · Thanksgiving client gratitude
“This Thanksgiving I’m grateful for clients like you, Tom. Working on your kitchen was a highlight of my year.”

05

Referral thank-yous

When a past client sends a friend your way, thank them by hand the same week.

Use the referral thank-you template →
Example · Referral thank-you
“Thank you for sending the Parks my way, David. A recommendation from a past client is the nicest compliment there is.”

Questions

Yes. Include a closing date (or home purchase date) column in your client list and pick the home-purchase anniversary template. Each year we write a new card for every client and email you a preview before it’s charged and mailed.

Add a Property address column. {property_address} uses it in the message, while the card is mailed to the address in the list. Without that column, {property_address} is their street.

Yes. The same templates work for a closed loan: a thank-you after closing, a yearly anniversary card and client birthdays. Custom columns such as Loan type become merge fields too.

Export a CSV or spreadsheet from your CRM and upload it, paste the rows, or upload a screenshot of the list. You check every row before anything is saved.

Yes. Your template and message are a brief, not a mail merge: each card is written individually from it and from what your list says about that client, so no two read the same. You see every card in a preview grid and can edit or rewrite any of them before you pay.

Yes. On folded cards you can upload your own design (your logo or a branded cover) or a photo instead of our painted cover: included. Or keep the one-of-a-kind painted cover we design for the card.

No. Your client list is used only to write, address and mail your cards (and to remember the dates you ask us to). We never sell it, share it for marketing or contact your clients ourselves.

No minimum. One card is $7.45 (a full letter $9.45), stamp included. Send more at once and each is less: $6.95 a card or $8.95 a letter for 10–24 in one checkout, $6.95 or $8.95 for 25+.

Be the agent who remembered.

Upload your client list, pick a template and approve every card before anything is charged.