For property managers & leasing teams
Residents mostly hear from management about rent, maintenance windows and rules. A handwritten welcome on move-in, a thank-you when they renew and a holiday card in December remind them there are people behind the portal. Owners notice it too. Upload your resident or owner list and every card is written for that person.
Write one message with merge fields in curly brackets, or start from one of these. Each client’s values are filled in, and then the card is written for them.
Move-in
Welcome home, {first_name}! We’re glad you chose {property_address}. The {company} team
Welcome home, Maria! We’re glad you chose 14 Elm Street. The Lopez Realty team
Renewal
Thank you for staying with us another year, {first_name}. It’s a pleasure having you. {signer}
Thank you for staying with us another year, Maria. It’s a pleasure having you. Jordan
Birthday
Happy birthday, {first_name}, from all of us at {company}.
Happy birthday, Maria, from all of us at Lopez Realty.
01
A card waiting for new residents in their first week makes a new place feel friendlier. Add {property_address} to name the building or unit street.
Use the client thank-you template →“Welcome home to Linden Court, Aisha. We’re so glad you’re here. Stop by the office any time.”
02
When a resident renews, thank them by hand. It is a small way to say you value them staying.
Use the client thank-you template →“Thank you for another year with us, Paul. It’s a pleasure having you in the building.”
03
Add a birthday column and each resident gets a card on their birthday, every year, from the leasing team.
Use the client birthday template →“Happy birthday, Grace! Everyone in the office hopes you have a wonderful day.”
04
Thank the owners whose properties you manage at the end of the year, each with their own card.
Use the holiday client card template →“Wishing you a restful holiday season, Mr. Hale. Thank you for trusting us with the Birch Street homes this year.”
05
A card for the technician who handled the burst pipe at midnight, or a work anniversary on the leasing team.
Use the staff thank-you template →“Thank you for jumping on that midnight leak, Tony. The residents on the third floor still talk about it.”
Every resident who renews is a unit you don’t have to turn over. A handwritten card can’t fix a leaky faucet, but it does show residents that management sees them as neighbors, which is part of why people stay.
Owners compare managers on results and on how cared for they feel. A personal card at the end of the year is a simple way to stand out, and once your list is uploaded it takes minutes.
The building residents don’t want to leave.
Upload your resident or owner list, pick a template and approve every card before anything is charged.